LONGCHAMP-LONGCHAMP Brand Introduction
In 1948, LONGCHAMP "Long-xiang" in Paris opened its first pipe shop. Chuang, founder Jean Cassegrain (Jean Cassegrain) With unparalleled creative spirit, took the lead in leather inlaid handle in the pipe, the pipe seems to make a myriad style, once favored by the market. LONGCHAMP ever-expanding product range, from the original pipe to the skin handbags, belts, leather gloves, silk ties and scarves. The first LONGHAMP handbag in the official birth of the late 70s. 50 years, LONGCHAMP had become the outstanding production of leather goods who manufacture an innovative approach for each high-quality products, traditional Chinese see the fashion, the eternal in the creative and Cuhao see the see the finer process is well known to win users consistent praise. A few years ago, LONGCHAMP even by the French boutique Industry Association (Comite Colbert) invitation to become a member, to participate in and promote the French boutique's mission. Today, LONGCHAMP in Paris, London, New York, China, Hong Kong, Athens, Tokyo and Sydney and other places have specialized stores, the world's 100th-specialized stores in May 2005 in New York Soho was officially opened.
LONGCHAMP is that the minority has its own production of leather brand team, the first large-scale plant LONGCHAMP are built in 1957, is located in the southwest Segré town in Paris, France. Ensure that each product have reached perfection, each technician must accept training up to five years in order to become fully qualified technicians, and materials, from half a million cattle a year, we should select the most suitable high-quality leather.
LONGCHAMP multiple product lines are very popular among users welcome, including the classic Veau Foulonné leather series - with the first calf of the most superficial layer (which is the most high quality of the cortex), the regular time, roll after treatment, so that has become particularly soft leather and tenacity, the same time a natural fine grain leather to the fore. Veau Foulonné leather series are very broad, from delicate to the women's and men's small leather bags and large-scale Li boxes are readily available.
Another trump card of the brand series of Les Pliages folding nylon without anybody knowing it has already entered 14 years, since its launch has sold more than Babai million. To tie in with the needs of different users, the brand has been trying to expand product line, such as the recent launch of Soho, Idole, Longchamp 4x4 and Rival are so popular that in 2007 launched Légende series of autumn and winter have become a public international flows of people, such as Kate Moss and Claudia Schiffer's new pet! In 2007, launched in spring and summer women's casual wear is more mini-series is an important part of future development.
Over the years, LONGCHAMP had become a high-quality leather products has become a guarantee, an innovative approach of each high-quality products manufactured in order to see the traditional fashion, the eternal in the creative and Cuhao see the see the finer arts and crafts and famous. In recent years, the brand a more active cooperation with international artists, including Thomas Heatherwick, Tracy Emin and the ME Company, is determined to blend traditional craft with modern creativity and innovation. Early even been fine French federation (Comité Colbert) the invitation to become a member, join hands around the world to promote the mission of the French boutique.
Today, LONGCHAMP in Paris, London, New York, China, Hong Kong, Athens, Tokyo and Sydney and other places are equipped with shops, specialty stores were also among the world's 100th in May 2006 opened in New York Soho. La Maison Unique is located in the Soho district in New York concept store, marking Long Xiang, the determination of the development of globalization, new store a gross area of more than 9000 square feet Help us continue the design and construction industry, the world's Rising Star - Thomas Heatherwick for the new store design that has a 70 -year-old, open-yang space, high ceiling building a unique, creating the concept into a unique style and independent stores to set up and equipped with the Hanging Gardens of professional exhibition.
