Cartier Brand Story
Cartier Brand story:
In 1847, Cartier jewelry was born in Paris, and its founder is Luyifulan Cartier (Louis Francois Cartier). Napoleon III came to power, then restore the glitz of Paris weather, ball feast become a regular social activities. Cartier to be Napoleon's younger cousin Princess Mathilde's recommendation, business growth, and in 1859 entered the city of Paris the fashion center of Italy's Road.
Cartier's third-generation family of Joseph Louis (Louis Joseph) is a Cartier culture of luminary. He has great artistic talent, but also a shrewd businessman. Charles Jie He find a design library (Charles Jacqueau) for his creation of world-class jewelry, but also to find known as "Jaguar," an outstanding woman, Ms. Ni Dusang designer Jane (Jeanne Toussaint), and to the Americas Leopard-type jewelry as a sign of Cartier. Louis Joseph like a poet, the pursuit of perfection and like a magician, able to dream of the perfect realization of 11, he led the Cards to Yamai into a new era.
In 1973, Cartier introduced Cartier boutique series, including lighters, watches, stationery, leather goods, perfume, table clock, glasses, and even tableware and other products, named "Cartier-style necessities" (Lse Must Cartier). It is worth mentioning that both the world's first modern decorative and functional watch is designed by Cartier. Cartier watch designs in the jewelry inlaid into the concepts and skills, so watch presents another gorgeous and dignity. Cartier magnificent classical style made him a necklace, bracelet, wrist watches, rings, earrings greatly welcomed by the upper crust. In addition to the classic three-ring design, the natural world of animals such as elephants, birds also appear frequently in Cartier jewelry themes. Introduced in the 20th century, 90's Leopard (Panthere) jewelry series, has also become one of the Cartier classics.
Cartier is not only the characterization of high society, but also witness the timeless classic of love the brand. Than 100 years, Cartier has witnessed countless ancient eternal love and commitment. Therefore, the status of whether a certain person, or the young couple who, Cartier has always been irresistible to pass the magic of love. To commemorate the founder Louis Cartier for his wife's memory and love, according to her nickname the name of the perfume "So Pretty De Cartier" a more permanent witness, unique feeling.
Jewelry design needs classical aesthetics, but also with the spirit of the contemporary interpretation in order to more contemporary works, which have been accepted. A long history of Cartier have had a number of important design topics, including "series theme creation", "to reproduce the essence of the art of fine jewelry," and so on, these traditional design concept of the Cartier far-reaching. Characteristics of the times is a combination of traditional craft charm senior Cartier jewelry series has always been pursuing the best way. In the smooth lines, Ming Cheng color in Cartier essence of interpretation of the U.S. - the U.S. is simple and is complicated, is not in harmony and conflict.
Cartier Brand History :
Cartier from 1847. Louis Francois Cartier (Louis Francois Cartier) set down a master jewelry shop in Paris, formally established the Cartier jewelers, then in Paris, after the scramble for the throne, after some turbulence, but also restored Huadu old flashy weather, greatly promoted the prosperity of the jewelery industry in Paris. Cartier lucky enough to get the young cousin of Napoleon III, the recommendation of the Princess Mathilde, the business continues to grow. In 1902, Cartier opened a shop has moved from Paris to London and New York, New York, Cartier has become the headquarters of the Kingdom. According to legend, father and son is only two generations, Cartier has become the world "King of jewelry." With a reputation as the Kingdom of jewelry, a Cartier Queen's royal jewelers in Europe and known as the "jeweler of the emperor, Emperor of the jeweler." British royal family has Cartier Order 27 crown for the coronation of use. In addition, Spain, Portugal, Romania, Egypt, France, the Prince of Orleans family, the Prince of Morocco and Albania's royal family has also appointed the Royal Cartier jewelry business.
Cartier is not just satisfied with the third generation of the shops in the ornate reception distinguished guests, three brothers also constantly traveling around the world, found Jane adventures. Pierre went to Russia, to find the best quality enamel and carved animals, precious jade. Jacques would go to the Persian Gulf to find a perfect pearl; He also traveled to India, will be king of the local soil beautiful jewelry shipped back to London studio, re-design modification; brothers have also acquired a partner from India, where a large number of pearl gemstones Prince. The eldest son Louis is a talented designer, he was revolutionary in jewels inlaid in the use of platinum. Cartier jewelry deeply, Russia, Egypt, Persia, Paris, France and other places influenced by the culture, especially the oriental inspiration inspiration, through the formation of completely abstract geometric design features of the exotic culture, expressed through special channels.
Not only that he is one with good taste and business-minded genius designer, and gathered around him a lot of well-known jewelry designers and skilled craftsmen, so that accessories are uniquely designed in harmony embodies the graceful style of Cartier. Cartier launched since the beginning of 1888, watch, famous models, including 1911's Santos Watch in 1909, patented fold-style table covered buckle, 1919, Tank watches. During the period from 1928 to 1930, platinum, quartz and long-shaped diamond of mixed become "white, when? Quot; an important symbol. In Louis under the management of Cartier continued to expand and continue to disseminate the infinite charm.
Cartier "Love" bracelet series, a symbol of love faith faithful for decades, "Love" bracelet charm always makes Xinjing shaking. By its oval-shaped design of the beginning, as if a love of the "shackles", representing each other's single-minded and like the sea deep feeling. Many stars, such as Elizabeth Taylor, Sophia Loren, have always worn "Love" bracelet.
New millennium, the crystallization of 150-year history of the Cartier jewelry debut at Beijing. A representative of the Cartier classics, including Marrakeh and Fleurette diamond necklace, Tetes Croisee rings, Panthere five elements Lakada diamond necklace and bracelet watches, etc. Every single one of nature's intricate, perfect forging. Filled with European feelings Cartier boutique, as if the East new favorite.
Cartier - The Emperor's jewelers, jewelers Emperor
Cartier Founded's time: 1847
Cartier Founder Location: Paris, France
