Saturday, January 9, 2010

AIGNER Brand Story

AIGNER Brand Story

Aigner Brand

Country: Germany

Create time: 1904

AIGNER Product Category: Women's, bags, handbags, leather goods, jewelry accessories and perfumeFounder: Mr. Etienne AignerCreative Director: Johann StockhammerDesign style: simplicity, harmony, pro-and nature.

AIGNER Official Website: http://www.etienneaigner.com/

AIGNER Brand Story:

Legends to pray for luck is the most effective recipe put a horseshoe in his pocket. When the legend spread to a Hungarian young people's ears and creative, he gently in the horseshoe-plus-one on the bars that fortunately never lost, and this seemed to be the letter "A" logo also means always the leading symbolic. This is the origin of AIGNER specific LOGO. Source: Sunlight Stainless wedding sunbride .

As the German national character in general, AIGNER the German brand apparel stress between the clothing and accessories can be useful with each other, and in the process of making each one able to take into account the balance between man and nature, adherence to the spirit of environmental protection. Although not keen to chase ever-changing fashion trends, but the talk in AIGNER supplies and life integration is impossible to find fault with the date! All AIGNER products can roughly be divided into two major business and tourism and leisure, fine workmanship and solid materials, as the brand gives the impression - correct, precise. From the shawl, scarf, set to the umbrella, complete accessories will always be the "A" word mark, as jewelry series, ice-cutting practices of gold or silver with pearls, as AIGNER minimalism to create the finishing touch of the timeless classic. The pursuit of progressive AIGNER they did not forget a timely manner appropriate modern embellishment, pop temperament, on various occasions has been aptly demonstrated!

AIGNER's charm lies in styles both modern and traditional style, does not undermine the quality and design skills! Advanced materials, perfect lines, easy style and attention to detail to create a coordinated activity. Lines to fully express the perfect female beauty, and taking into account the needs of modern life. A simple geometric shape of fluent, soft round, as well as saddle bags (saddle bags). All the boutique of the inspiration from its history - will AIGNER traditional style and design elements to be updated, modified to meet the needs of aesthetics and modern life - to show in the fine series of sections of the products. Legends to pray for luck is the most effective recipe put a horseshoe in his pocket. When the legend spread to a Hungarian youth Etienne Aigner's ears, creative, he gently in the horseshoe-plus-one on the bars that fortunately never lost, and this seemed to be the letter "A" logo also means forever the leading symbol. This is the origin of AIGNER specific LOGO.

The founder of the German brand Aigner Aigner's assertion that the garments will affect people's behavior and language, rather the identity and status of jewelry is a silent sign. Therefore, Aigner great emphasis on clothing and accessories with the mutual correlation between the design. Aigner's design philosophy is not keen to chase the trend variable, which emphasizes real-life situations can be divided into roughly suitable for business and leisure travel two parts. The exquisite craftsmanship and solid materials, but as we all impression of the "German system" products, absolutely impeccable. Perhaps because it is the German brand emphasis on balance between man and nature relationship, so Aigner in the manufacturing process follows the cases of environmental protection law, including the recovery of metallic ions in water quality and the use of harmful to humans, the price more expensive dyes, is a completely environmentally friendly proposition.

AIGNER From its inception in 1950, has remained unchanged since the two major principles, namely, fine quality and integrity. In the leather section, use only German or Italian cattle nape of the neck and the throat skin (based on the principle of conservation of wild cattle are not used), where the lines of the most unique, durability and toughness as well as the best, is in line with AIGNER pairs of leather basic requirements. In terms of the holistic, rich product line, and interchangeable with all kinds of leather goods, is AIGNER leather goods and clothing to be presented with the specific claims.

AIGNER Aigner designs each year, but also a certain intake of peoples and customs, in order to integrate the idea of a global AIGNER Aigner. In addition to cases of strict environmental protection laws, the implementation of recycling metallic ions in water, together with the use of more expensive dyes harmless, non-use of wild cattle, is completely legal and leather manufacturers. All kinds of ideas right AIGNER Aigner who, like nature's messenger of peace.

Because people use the leather has been 5000 years of history. Leather itself is of high toughness, use wide and, very comfortable, it will breathe, and the longer you use the more luster to the skin a natural feeling when meeting a prospective mate. However, AIGNER Aigner leather does not stop there, because AIGNER Aigner leather one can see that it comes from a natural marker, coupled with sophisticated processing, is extraordinarily beautiful. In addition AIGNER Aigner there are various kinds of leather goods leather series, from soft to hard, everything evil, its natural leather incense is unparalleled.

From clothing, shawl, gloves, umbrellas leather goods to accessories such as a complete series, "Aigner" letters or "A" logo is sometimes transformed into a decorative pattern to make, and sometimes will be "A" is designed leather padlock, it hiding in the Any products that leads people to inadvertently found that "A" word mark all Bianshen. As for the jewelry series, ice-cutting practices of gold or silver with pearls, and Aigner match the minimalism of clothing, can create the finishing touch of the timeless classic.

Beginning in 1998, Aigner's purses, belts, shoes, small leather goods, etc. may be subject to all of the leather series Guccl such as the transformation of the traditional brand, popular after the great success of the stimulation, has been the direction of the popular catch up. In maintaining the delicate leather material requirements and functional design in addition, Aigner leather deliberately operated in a number of details, a modern temperament, used in conjunction with plain clothes with, but also demonstrate an appropriate degree of fashionable.