Marlboro (Marlboro) is a cigarette brand Marlboro is the world's best-selling cigarette brand.
Marlboro by the British tobacco company Philip Morris manufacturing.
Marlboro History:
Marlboro's name, derived from its original address in the cigarette factory in London, Marlboro Street (Great Marlborough Street). 1902, London-based Philip Morris opened a branch in New York, and brands, including Marlboro sales. In 1924, Marlboro cigarettes were promoted as women, as the slogan "Mild As May".
There is also circulating two versions, the Marlboro brand name is derived from "Man Always Remember Love Because Of Romance Only" the abbreviation of "men because romantic love in mind," and there are fans for the preparation of the corresponding story. During World War II, the brand temporarily stop the supply of the market, when the war ended, the other three brands, including Camel, Lucky Strike and Chesterfield occupy the entire market.
Reckoning in the global consumer, Marlboro (Marlboro) is undoubtedly the best known and most charismatic international brands. From sales, the global average consumption of Marlboro cigarettes per minute up to 1 million on much!
Marlboro cigarettes have been popular around the world in 1854 with one store started in 1908, the brand Marlboro in the form of official registration in the United States, was established in 1919, Philip Morris, and in 1940 announced the closure of a company.
Start early in Marlboro, Marlboro is the positioning of women smoke, the vast majority of consumers are women. Its advertising slogan is: the same as the mild weather in May. However, contrary to expectations, even though the United States every year the number of smokers on the rise, but sales of Marlboro cigarettes has always been mediocre. The white ladies complain about cigarette cigarette holder will be infected with their bright red lipstick, it is unsightly. Thus, Morris cigarette holder into the red. But all this failed to save the fate of Miss Wan Baolu cigarettes. Morris finally stopped production in the early 1940s, Marlboro cigarettes.
After World War II, the United States continue to increase the number of smokers, Marlboro to the latest re-introduction of filter cigarettes cigarette market and introduced Ms. move back three series: a stripped-down, white with a red filter and the advertising slogan is "with your lips and fingertips match "kind. When the U.S. cigarette consumption reached 382 billion a year, the average consumer to smoke as much as 2262, but Marlboro's market remains poor, few people pumping Marlboro smokers, even people who know this brand extremely limited.
