Thursday, December 29, 2011

Diesel /GUESS history

Diesel /GUESS history-About Diesel/GUESS

DIESEL is an Italian brand of casual, DIESEL Since its inception, also put ads in the social, cultural and social issues of the level. DIESEL founder and president Renzo Rosso, was set up before DIESEL, is designed for the Italian royal family, sewing jeans fit fine master. Seventies, the world is facing a serious energy crisis, diesel (English Diesel) energy into the star was hot, so Renzo Rosso will launch this in the name of casual wear for men and women.

Today, founded in 1981, GUESS mark has become the world's most popular, most influential brands, though she is the brand from the United States, but the designer has two brothers from a romantic country - - France. GUESS clothing in the United States in both the wild and the American cowboy sexy at the same time rubbing and European romantic atmosphere. GUESS jeans is the main line of classic American style to style starting with an exclusive fashion cut and washing process, while the lower waist, breech has even more personal, denim clothing line has retained more than classic, but also adding some new fashion the concept. GUESS clothing fashion quarterly closely integrated with the preceding paragraph, to fashion the perfect combination of features and clothes, the color change on more clothing in exquisite detail at the manifestation of the more avant-garde design and characteristics of the fabric used to always have a crazy fashion people - - this is GUESS.

Diesel Brand information:

Diesel is intended to "diesel", Diesel founder Lunzuoluosuo (Renzo Rosso) to explain the meaning of the brand: "Diesel the word dapper, called up and sing, although there are customers that we are selling diesel, but it is our jeans the content - dynamic, vibrant. "

Diesel is a famous Italian fashion denim brand by Renzo Ross was founded in 1978, and the Italian fashion company, "talented group" (Genius) its 14 brands. Diesel was also but a second-tier brands, worth $ 7,000,000. Genius Group has Katherine Hamnett, Martin Guy, Ten Big Boys and other popular brands.

The vitality of the original Diese concept is not so easy to accept, Diesel landmark full of holes, stains, do the old hand-rinse jeans always been Dirty quality of customer complaints - they mistakenly thought it was a defective product. 30 years later, Diesel brand as a symbol of the most sexy, like Di Diesel brand of race fans around the world. In 2008, Diesel30 anniversary held in 17 cities around the world non-stop Party twenty-four hours of "Diesel xXx" theme events, and introduced "Dirty Thirty" limited edition jeans. Today, Diese this dynamic brand in the world more than 200 stores, with annual sales of approximately $ 1.2 billion.