Thursday, December 29, 2011

HUGO BOSS History-BOSS

HUGO BOSS History/HUGO BOSS/ BOSS historical background:

In 1923, Hugo boss in a small town in Germany, opened his own garment factory, producing men's clothes, soon to sophisticated and professional reputations. 70 years later, HUGO BOSS this year a small family business has grown to a climax in the Kingdom of fashion brand, HUGO BOSS), which owns senior men and women clothing, footwear, leather goods, watches, eyewear and fragrances, and many other products in more than 100 countries to set up more than 5,000 stores, and has been its taste, quality, stylish and luxurious temperament and highly respected.

In the early days of HUGO BOSS, HUGO BOSS products is limited to men's clothes, sweater, raincoats, uniforms and so on. To the Boss (HUGO BOSS) the family's third generation, that in the early 1960s, Boston began to actively expand the international business company, and continue to broaden the complete brand line has grown to include a men's, women's, women clothing, shoes bags, perfumes, glasses and other accessories of the world's top fashion brands. After 70 years of wind and rain, Boss (HUGO BOSS) has been advocating the philosophy of the brand: "To create a professional image of the successful people."

Before 2007, the Boss (HUGO BOSS) had its three brands: Hugo Boss (BOSS), Hugo (HUGO) and the wave Emperor Sali Ni (BALDESSARINI), representing the three different temperament and life of faith. Boss (HUGO BOSS) range of products also follow these three series, whether it is clothing, leather goods, or glasses, are adhering to this classification. Boss is the company's core brands to suit the main office workers. Hugo is particularly keen to reach the men's fashion and design. Baldessarini to taste extraordinary, demanding man as an object (Baldessarini 2004 to 2007 was listed to be replaced by the new Hugo Boss Black, now only remaining brand Baldessarini fragrance products). Boss in the early 1980s into the perfume world.



HUGO BOSS/ BOSS Brand Information:
HUGO BOSS with its men's and men's accessories, men's perfume, ladies perfume, wallets, watches and eyewear accessories and famous. Perfume has always been to France, Italy, famous international brands, but rigorous, meticulous Germans have known has created a so HUGO BOSS: not a bit headstrong, emotional yet subdued.

HUGO BOSS, Germany, the classic brand, Hugo Boss in 1923 by the President single-handedly created the initial production of clothes, waterproof clothing, raincoats and uniforms started. The design is very masculine and image began to calm men's style start to 1972, formal entry into the fashion industry. HUGO BOSS has been advocating the philosophy is: create a professional image for the successful people.

HUGO BOSS's three brands BOSS, HUGO and BALDESSARINI represent three different temperament and life of faith. Whether it is clothing, leather goods, or glasses, are adhering to this classification. After the success of the Kingdom in the clothing, HUGO BOSS in the early 1980s into the perfume world. It's fragrance still follow these three series. BOSS as the name, on behalf of a successful, sophisticated, confident, calm, constant pursuit of higher goals, reflecting the urban lifestyle and look universal mind.